A cliché but true: I live and breathe what I do. It’s what makes me tick. I love coming up with a marketing plan that presses all the right buttons. I get twitchy when I sit through a deadly training programme. And nothing beats seeing people I’ve coached get up to present with a genuine smile, knowing it’s their time to shine. I’ve never created a marketing strategy, or come up with a new toolbox of tactics, without adding an element of surprise somewhere along the line. It can be as simple as making people smile when they least expect it.
Or taking a stereotype and turning it on its head.
I know what a really great and profitable training course looks like. That’s why I’m so enthusiastic about sharing my insights. Training can transform how people think and act – who can forget that light bulb moment when we see just one little nugget having a lasting and profound effect?
Above all, I’m a people person. I get a real kick in getting the best out of people. That’s why I love delivering my presentation masterclasses and coaching sessions. I show my clients how to connect on an emotional level, capturing their audience’s imagination and using storytelling to make their messages real – and memorable. What’s more, they will do it with confidence – I have an unshakeable conviction that the people I coach will go out there and nail their next presentation, no question.
Sharing what I’ve learned in my training or marketing masterclass sessions gives me the same buzz. My clients already know the basics – and some of them have been doing this stuff for years – but they recognise that new ideas and a fresh perspective can take them from good to great.
Showing people how to engage and excel – what’s not to like?